I annoys the heck out of me when I keep seeing idiot know-it-alls announcing to the world that SEO is dead and you don’t need to write for the search engines.

All the time I prove it to myself. I just re-did the home page of my main business website: WellWrittenWords. I was #6 on Yahoo before: now I’ve dropped to who-know-where. It’s normal, and I’m not worried about it. I’ll just have to tweak my content by adding more of my chosen keywords. Google, by the way, is not so sensitive to keywords. The mix there is that backlinks are possibly even more important than your keywords. MSN is more like Yahoo, in that you have to be very careful about your Keyword enrichment.

You can try an experiment to see if what I’m saying is true. It’s easy. Simply remove a few of your keywords and see what happens to your Yahoo ranking. Don’t want to take that chance? Didn’t think so.

What makes me snigger up my sleeve is that the very people who are shouting from the rooftops that SEO is dead, are also the ones who have SEOd their websites to death. Just do a search for ‘SEO is dead’ and go see those websites, and you’ll see what I mean.

I despise hypocrisy, don’t you?